I'm a certified professional coach through Concordia University and a member of the International Coaching Federation. My approach is based on over 25 years of experience in design and digital communications — I ran a design studio for 20 years and worked at digital agencies for over five. I understand how the design, communications and web business works, and I know how challenging it is right now.
Topics that you might bring to coaching
Clients bring a wide range of topics, but very often designers and other professionals are challenged by things like imposter syndrome, speaking up for themselves, finding more rewarding work, building a great portfolio and, of course, worrying about their role and career in a time of meteoric change.
A few career-related topics I've heard over the past year or so:
- "More and more of my work is being outsourced (or insourced) to AI. What will happen to me if I lose my job?"
- "My boss does not listen to me. I have more to contribute to our organization but I'm feeling stuck and unappreciated."
- "I need new skills and solid training to stay competitive. How am I going to stay relevant with so much going on?"
- "I like designing for the web but I'd like to move into environmental design. I'm in a pretty messy place right now."
- "I want to sell my business and become a consultant. But I feel like no one will respect me as a newbie advisor."
- "I don't know what I'm doing anymore. I've lost touch with the artist that I was. But I know that I want to create."

